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Boehringer Ingelheim: Newsletters

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Description
Boehringer Ingelheim Corporate & Marketing Communications
Challenge   Solution>   Results>
Communicate the Boehringer Ingelheim pharmaceuticals culture and accomplishments to shareholders. Keep employees around the world cognizant of all new Boehringer Ingelheim pharmaceutical research and development in order to carry the brand forth in client interactions.
Solution>
Challenge>   Solution   Results>
New more impactful shareowner materials, Boehringer Ingelheim product materials to cohesively present all divisions, products and services, and new internal corporate communications.
Results>
Challenge>   Solution>   Results
Increases in Boehringer Ingelheim brand recognition, as opposed to simply product brands and a staff of brand advocates “ready” to carry forth the details of this innovators developments consistently across divisions and geographies.


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